Skinny Guide editions and company website updated to reflect major U.S. cities post-COVID
TOWACO, N.J. (January 9, 2023) – Each New Year brings about resolutions, and for meeting planners and retail buyer professionals that most likely includes strategic preparation for a successful 2023 event and travel season. It’s no secret that cities across the U.S. have changed dramatically in the past few years due to COVID, and “The Skinny on” – a series of compact and concise city guidebooks – has updated their website and Skinny Guides to provide essential information for travelers.
Current Skinny Guide editions include Chicago, Boston, New York City and San Francisco with more titles to come. Each guidebook is less than 30 pages, based on months of focus groups with locals (with every suggestion vetted) and a way to uncover that special, local place you’ll call a real find.
According to new research by the International Association of Conference Centers (IACC’s) new report, the US meetings industry outperformed previous forecasts in Q3 2022, projected to reach 73% recovery by the end of the year and surpass pre-pandemic levels in 2023. With the upward trajectory of conferences and meetings recovery, “The Skinny on” guidebooks are great promotional items to give to event attendees that meeting planners should purchase as they gear up for the tradeshow season.
"We’ve worked diligently to update all our guidebooks in time for the new event and travel season to be a trusted partner and resource for tradeshow, meetings and retail industry customers,” Gail Leicht, owner and founder of “The Skinny on,” said. "Our Skinny Guides get right to the point and are like having your best friend show you the best around town."
GET "THE SKINNY ON" NEW COMPANY UPDATES
Below is an overview of recent product enhancements for “The Skinny on”:
- Winter 2022: New website launch and The Skinny Guide New York and Chicago editions were revised to reflect the newly, updated cities post-COVID
- Summer 2022: The Skinny Guide San Francisco edition was revised to reflect the newly, updated city post-COVID
HOW AND WHERE TO PURCHASE
Skinny Guides are sold through promotional items distributors and select retailers and direct from “The Skinny on” website. They are ideal for business travelers, event attendees, tourists and more. Contact your promotional items distributor or email info@skinnyguide.com for a list of local retailers that sell Skinny Guides.
To learn more visit www.skinnyguide.com. For retailers and meeting/tradeshow planners, download the helpful resources provided in the attachment section below to enhance your event promotion and merchandising strategy.
ABOUT THE SKINNY ON
"The Skinny on...." is a series of compact and concise city guidebooks that have helped business travelers and tourists travel more efficiently since 2005. Unlike traditional hefty guidebooks, “The Skinny on..." focuses on helping visitors prioritize when trying to get to know the essence of a city. Skinny Guides have been complimented by various media publications and is an Airbnb host favorite.
MEDIA CONTACT:
Adrienne Hamilton, Nicole Communications
Phone: 214-497-6166 | Email: adrienne@nicolecommunications.com